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Partnership – Post-budget Campaign


Partnership
Art direction | Design
partnership.co.uk



Art direction of a campaign for Partnership.
In the 2014 Budget major changes were made to the pensions market, having a negative impact on annuity firms, with share prices plummeting immediately. Partnership already offered enhanced annuities, giving people better income in retirement. A new campaign from sketchpad to national press (The Times, Telegraph, Mail and Standard), and also online via extremely positive client sign off in just over a day.

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